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Improve Event ROI

Improve event ROI

Remember when marketing’s primary role in events was booking the booth and driving registrations?
With Folloze, you can now do so much more. Of course we help you bring more people but, more importantly, we
let you create more and deeper connections between attendees and your salespeople at the events because the
invitation is inherently very personal (a “meet me there” from a real, honest-to-goodness individual).
The results? More meetings, more business conversations, far better business outcomes. AKA better ROI.

Remember when Marketing’s primary role in events was
booking the booth and driving registrations?
With Folloze, you can now do so much more.
Of course we help you bring more people but, more importantly,
we let you create more and deeper connections between
attendees and your salespeople at the events
because the invitation is inherently very personal
(a “meet me there” from a real, honest-to-goodness individual).
The results? More meetings, more business conversations,
far better business outcomes. AKA better ROI.

Remember when Marketing’s primary role in events was booking the booth and driving registrations?
With Folloze, you can now do so much more. Of course we help you bring more people but, more importantly, we let you create more and deeper connections between attendees and your salespeople at the events because the invitation is inherently very personal (a “meet me there” from a real, honest-to-goodness individual).
The results? More meetings, more business conversations, far better business outcomes. AKA better ROI.

Before the Event

Before the Event

Before the Event

In just minutes, launch an entire pre-event journey that turns each of your invited guests into enthusiastic attendees. In addition to the
agenda, include previews of key presentations, product papers, demo highlights and tailored messages from presenters that are dynamically personalized for each and every invitee.

The  sophisticated orchestration plays enabled by Folloze turn your entire team, from sales to the C-Suite, into event ambassadors:
Marketing creates the event microsites and campaigns. The others are notified and can edit or approve the campaigns that are then automatically executed. When a campaign is executed, It is deeply personalized and the
result is a perceived true 1-to-1 engagement with B2B customers. Click Send and then sit back and watch opens, clicks and registrations soar.

The result? Far more event participation and many more business meetings scheduled.

In just minutes, launch an entire pre-event journey that turns each of your invited guests into enthusiastic attendees. In addition to the agenda, include previews of key presentations, product papers, demo highlights and tailored messages from presenters that are dynamically personalized for each and every invitee.

The  sophisticated orchestration plays enabled by Folloze turn your entire team, from sales to the C-Suite, into event ambassadors:
Marketing creates the event microsites and campaigns. The others are notified and can edit or approve the campaigns that are then automatically executed. When a campaign is executed, It is deeply personalized and the result is a perceived true 1-to-1 engagement with B2B customers. Click Send and then sit back and watch opens, clicks and registrations soar.

The result? Far more event participation and many more business meetings scheduled.

In just minutes, launch an entire pre-event journey that turns each of your invited guests into enthusiastic attendees. In addition to the agenda, include previews of key presentations, product papers, demo highlights and tailored messages from presenters that are dynamically personalized for each and every invitee.

The  sophisticated orchestration plays enabled by Folloze turn your entire team, from sales to the C-Suite, into event ambassadors:
Marketing creates the event microsites and campaigns. The others are notified and can edit or approve the campaigns that are then automatically executed. When a campaign is executed, It is deeply personalized and the result is a perceived true 1-to-1 engagement with B2B customers. Click Send and then sit back and watch opens, clicks and registrations soar.

The result? Far more event participation and many more business meetings scheduled.

During the Event

During the Event

During the Event

With your attendees warmed up and ready to attend your event, it’s time to use Folloze to launch real-time, in-event, personalized experiences. Include recommendations on relevant sessions, tailored digital brochures,
and even suggestions on when to meet members of your team for Happy Hour. With Folloze you can finally say goodbye to untrackable print collateral and easy-to-lose thumbdrives.

With Folloze any marketer can launch sophisticated, personalized journeys that let audiences choose what content interests them - no more guessing what they’ll like.
Campaigns and programs powered by Folloze are far more engaging and improve Call-to-Action success, meaning higher conversions and warmer pipeline.

With your attendees warmed up and ready to attend your event, it’s time to use Folloze to launch real-time, in-event, personalized experiences. Include recommendations on relevant sessions, tailored digital brochures, and even suggestions on when to meet members of your team for Happy Hour. With Folloze you can finally say goodbye to untrackable print collateral and easy-to-lose thumbdrives.

After the Event

After the Event

After the Event

The event is over.  It’s time to amp up the journey beyond the humdrum thank you email and link to a video. Instead, maximize your event ROI by using Folloze to package and deliver a content “look-back” from
keynote highlights to solution demos, even picture montages and video footage - all personalized to each attendee. It worked for Cisco - they’ve experienced 50% followup - seriously - after Folloze-powered events.

Check out the dashboard to see engagement results to help you segment the leads you’ve generated. Easily divine who is truly interested in continuing the conversation versus those who just dropped by for the swag.

And Folloze is really easy to set up and helps you get far more out of your existing martech stack. Seriously.

The event is over.  It’s time to amp up the journey beyond the humdrum thank you email and link to a video. Instead, maximize your event ROI by using Folloze to package and deliver a content “look-back” from keynote highlights to solution demos, even picture montages and video footage - all personalized to each attendee. It worked for Cisco - they’ve experienced 50% followup - seriously - after Folloze-powered events.

Check out the dashboard to see engagement results to help you segment the leads you’ve generated. Easily divine who is truly interested in continuing the conversation versus those who just dropped by for the swag.

And Folloze is really easy to set up and helps you get far more out of your existing martech stack. Seriously.

The event is over.  It’s time to amp up the journey beyond the humdrum thank you email and link to a video. Instead, maximize your event ROI by using Folloze to package and deliver a content “look-back” from keynote highlights to solution demos, even picture montages and video footage - all personalized to each attendee. It worked for Cisco - they’ve experienced 50% followup - seriously - after Folloze-powered events.

Check out the dashboard to see engagement results to help you segment the leads you’ve generated. Easily divine who is truly interested in continuing the conversation versus those who just dropped by for the swag.

And Folloze is really easy to set up and helps you get far more out of your existing martech stack. Seriously.

And Folloze is really easy to set up and helps you get far more out of your
existing martech stack. Seriously.

Have you heard that Folloze is easy to set up and can help you get more out of your MarTech stack?
It’s true! Seriously.

Have you heard that Folloze is easy to set up
and can help you get more out of
your MarTech stack?
It’s true! Seriously.

View Case Study

We Play Well With Others

We Play Well
With Others

Did we mention? Folloze is really easy to set up and helps you get
far more out of your existing martech stack
. Yes. Seriously.
Did we mention? Folloze is really easy to set up and helps
you get far more out of your existing martech stack.
Yes. Seriously.
Did we mention yet that
Folloze is really easy to
set up and can help you
get more out of your
MarTech stack?
Yes. Seriously.
But don’t take our word
for it. Just ask one of our
technology partners below. 
DemandBase
Salesforce
Microsoft
Marketo
Eloqua
Salesloft
Outreach
Terminus
Bombora
Phew, that’s a lot of ways to hyper-personalize your marketing.
But believe it or not, it’s just the beginning. Want to learn more?
Phew, that’s a lot of ways
to hyper-personalize your
marketing. But believe it or
not, it’s just the beginning.
Want to learn more?
Phew, that’s a lot of ways to hyper-personalize
your marketing. But believe it or not, it’s just the beginning.
Want to learn more?
Let's Talk!