Folloze Live Events
In a digital-first marketplace, you need an ‘easy button’ for hosting targeted virtual event experiences that engage your target buyers and move them along their own buyer’s journey.
Pre-Event: Invitation & Promotion
Create anticipation for your event by offering a compelling destination for attendee registration that promotes relevant info, like speakers, agendas and key talking points, and includes additional ‘teaser’ content for people who want to learn more.
And with Orchestrated Campaigns, execute a highly-targeted email campaign strategy by delivering email invites and confirmations through the outboxes of connected sellers who manage relationships with the most important members of your audiences.
During: Delivery & Execution
Deliver a complete video experience embedded natively into any Folloze Board, with the option to leverage:
- Our native integration with Zoom Meeting & Webinar,
- Your existing video hosting platform, like Brightcove, Wistia, or Vidyard, or
- Native simu-live streaming via our built-in video player
And with access to the rest of the Folloze platform, include all relevant content, from slides and worksheets to quizzes and surveys, in your virtual event so your attendees can do more than just “press play”.
Post-Event: Leave Behinds & Follow-Up
Extend the ROI of your event by easily transforming your live event experience into an on-demand one instead that can be shared with attendees and non-attendees alike, alongside additional content, calls to action, and key takeaways.
And with granular engagement insights, both at the event-level and the person-level, understand exactly who your most engaged attendees are and segment your audience list for more targeted follow-up.
Virtual events are powerful, interactive, and personable channels to engage customers. Unfortunately, the execution challenge associated with deploying these events at scale can often be insurmountable for frontline marketing teams. Folloze Live Events elevates our ability to deliver more personalized, targeted virtual event experiences to deeply engage the target accounts our clients care about most.