In 2021, progress, not perfection will win the day. With tight budgets and timelines, marketing teams must be pragmatic and focus their efforts on bolstering the handful of account based programs that will deliver the greatest account engagement and revenue impact in 2021.
Hear from Laura Ramos, VP and Principal Analyst from Forrester where she shares practical guidance for quickly evolving the performance of core account-based programs. Learn how top B2B brands such as Cisco, RingCentral, ServiceNow, Autodesk, and others plan to translate engagement into revenue and #GetItDoneIn2021.