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"You can take a marketing team that
has two, or three, or four people and
you can turn it into 10 or 20 people
that can now market."

"You can take a marketing team that has two, or three, or four people and you can turn it into 10 or 20 people that can
now market."

Jillian Mansolf
Vice President Commercial Sales Division
& Americas Channels
View Live Board

Xirrus enables Wi-Fi to perform with the consistently and power of wired networks. Internally, Xirrus CMO Jillian Mansolf runs Marketing with
the same cross-over philosophy: Marketing delivers SQLs as fast as
if the sales team was setting the pace, and Sales communicates
with the messaging consistency of a marketing group.

Challenges

Deliver high-end marketing programs for sales adoption

Reduce development time for relevant, personalized sales campaigns and follow up needs

Control consistency of messaging delivered by the Inside Sales teams

Solution

Marketing easily creates content boards for sales by vertical, region and role and receives analytics on the content adoption and impact

Sales delivers a personalized experience using Salesforce and receives alerts and activity logs on prospect engagement

Sales increases prospect engagement using highly specific and relevant messages and content

Sales can campaign independently while leveraging marketing assets and strategy

Results

Improved marketing efficiency by 6x and reduced execution time from weeks to days

Increased prospect engagement with sales by 2x via personalized content

Significantly scaled marketing rollout power to sales and regional teams by decentralizing campaign execution

Folloze is a game changer!

Jillian Mansolf, Vice President Commercial Sales Division
& Americas Channels

Folloze is a game changer! You solve the biggest challenge of
every marketer: how to take content, make it relevant,
and enable sales to be proactive without
any heavy lifting.

Folloze is a game changer!
You solve the biggest challenge of every marketer: how to take content, make it relevant, and enable sales to be proactive without any heavy lifting.

Jillian Mansolf
Vice President Commercial Sales Division
& Americas Channels

Get started today and truly deliver Account Based
Engagement at Scale

Get started today and
truly deliver Account Based
Engagement at Scale

Request a DemoRequest a Demo
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Get started Today! Close deals faster, activate your sales and turn your content into a pipeline machine